Fried Food and Alcohol Linked to Rising Blue Pill Use, Warns Alex Mwakideu

Radio host Alex Mwakideu has raised concerns over the growing use of blue pills among Kenyan men, warning that everyday lifestyle choices are largely to blame. Speaking on Monday, September 22, 2025, Mwakideu pointed to fried foods, alcohol consumption, lack of exercise, and reduced physical movement as key drivers behind the increasing dependence on sexual performance boosters.

He argued that many people are unknowingly creating long-term health problems through poor diet and inactivity, then turning to quick fixes instead of addressing the root causes. “Wachana na kuku fry na chips, hizo ndio zinafanya unazembea na kutegemea blue pills. Na wanahitaji booster. Sielewi ndungu yangu. Ni lifestyle? Mimi naona ni lifestyle. I think ni lifestyle, it’s the lifestyle we are living,” Mwakideu said.

According to him, unhealthy eating habits combined with minimal physical activity are quietly affecting overall body function. He noted that modern living has significantly reduced natural movement, something that was once part of daily routines. “Chakula kiko ndani, mazoezi hamna, kutembea sana hakuko. Wajua tunaishi katika generation, Mwashumbe ukitoka hapa, kama wewe ni mwananchi wa kawaida, ukishuka pipeline katika maeneo yako unapatana na boda boda, hautembei,” he explained.

How does the modern lifestyle reduce physical fitness?

Mwakideu described how reliance on boda bodas, matatus, and private vehicles has replaced walking, even for short distances. This shift, he said, has gradually lowered physical fitness levels across many communities. People move from home to transport, from transport to work, and back again with very little physical effort in between.

“Unapanda boda boda, inakupeleka mpaka kwa stage. Stage ukisimama kidogo, unaingia matatu. Matatu ukishuka boda boda nyingine. Inakupeleka mpaka katika shughuli zako. Hautembei tembei, unakaa, unaanda boda boda, uko kwa gari,” he said. He added that this pattern, when combined with frequent consumption of fried foods, places extra strain on the body. “Unakula chips, unakula sijui deep fried, roho yako imejaa na mafuta. Na unakua mtu tu ovyo, na kulewa sana.”

His message highlights how small daily choices add up over time. Limited movement affects circulation, weight, and energy levels, while heavy, oily foods increase health risks. Together, these factors can contribute to conditions that reduce physical performance and overall well-being.

Why does alcohol worsen the problem?

Mwakideu also warned that alcohol plays a major role in worsening the situation, especially due to the availability of unsafe and counterfeit drinks. “Ubaya ni kwamba iko kinywaji kuna fake nyingi sana. So watu wanakunywa vinywaji vichafu sana hapa nje. Na ndio vinauzwa mingi mtaani. So a lot of people wanakunywa pombe,” he said.

He explained that excessive alcohol consumption, particularly of poor quality products, further weakens the body and increases reliance on supplements such as blue pills. Instead of improving health, these habits create a cycle where people try to compensate for unhealthy living with artificial solutions.

Mwakideu urged Kenyans to take a closer look at their daily routines and make gradual changes. Healthier eating, regular exercise, more walking, and reduced alcohol intake can significantly improve overall health. He emphasized that simple lifestyle adjustments can lower dependence on supplements and help people regain natural strength and energy without shortcuts.

By Risper Akinyi