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Finding a job in Kenya can be tough, especially with stiff competition and high unemployment rates. Many job seekers unknowingly make mistakes that hurt their chances of landing the roles they want. Avoiding these pitfalls can help you stand out and create opportunities for yourself.
Why sending generic applications can ruin your chances
One of the most common errors is sending the same CV and cover letter to multiple employers. Employers quickly notice when applications are generic and not tailored to the company or role. A generic application signals a lack of effort and interest, reducing your chances of being shortlisted.
To stand out, take time to research the company and understand the role before applying. Highlight relevant skills, experiences, and achievements that match the job description. Personalising your documents shows professionalism and genuine interest. In a competitive job market, customised applications can make a huge difference.
How ignoring networking opportunities limits your options
Networking plays a crucial role in Kenya, where many jobs are filled through personal and professional connections rather than open advertisements. Job seekers who rely solely on online applications often miss out on opportunities.
Attend industry events, workshops, and seminars to meet people who can refer you to job openings. Social media platforms like LinkedIn are also valuable tools for connecting with professionals and companies. Building genuine relationships increases your access to insider information and job referrals that formal applications alone may not provide.
Why proper interview preparation is essential
Another mistake is attending interviews without adequate preparation. Failing to research the company, understand the role, or anticipate common questions can make you appear uninterested or unqualified, even if your CV is strong.
Prepare by practising answers to typical interview questions, researching the company, and planning thoughtful questions to ask the interviewer. Dress appropriately, be punctual, and maintain professionalism throughout. Thorough preparation not only boosts confidence but also significantly improves your chances of receiving a job offer.
Looking for a job in Kenya can feel overwhelming, but avoiding these common mistakes can make the process more effective and less stressful. Tailor your applications, network actively, and prepare thoroughly for interviews to improve your chances of landing your desired role. These small changes can have a big impact on your career journey and help you create opportunities rather than waiting for them.
By Modester Nasimiyu
